Kirby CMS vs WordPress: Which CMS is the best for SMEs?

Kirby CMS is a great choice for SMEs looking for a simple and user-friendly way to create their website. Unlike WordPress, Kirby is much easier to use and has an intuitive user interface that anyone can use. In addition, Kirby offers a variety of plugins that allow users to customize and extend the functionality of […]

Digital procurement – a field report

When I joined Urben AG over 5 years ago, I realized that our order system at the time was 100% analog. This resulted in the following weak points. But first, let’s briefly explain the process: Problems from analog procurement This process has weakened at every turn: […]

A different take on Google Analytics: monitoring IoT devices

Google Analytics is the original analytics software and has been part of Google since 2005. The new version Google Analytics 4, or GA4 for short, breaks new ground. Admittedly: It takes a bit of rethinking and getting used to, but I’m slowly coming to terms with it. Monitoring of IoT devices – requirements We have […]

IOT and digitalization – what it is and how they are connected

IOT Digitalization goes together like wind and sea or hops and malt. Let’s take a brief look at the two words IOT digitization separately. IOT stands for Internet of Things The Internet of Things (IoT) refers to the connection of everyday objects, such as household appliances, vehicles and industrial machines, […]

Practical example of automation with WordPress

When you hear the word \”migration\” at the latest, you should stop and think about automation. Migration projects are usually always associated with copying data: An old system is replaced, a new one is started up, but the data must of course be available in the new system. With millions of data records, it goes […]

Automation is a matter of settings

I bet there are a large number of actions you do over and over again every day: All of these actions are triggered by trigger points. The time (cooking, brushing teeth) and (physical signals) going to the toilet. There are often conditions attached to this: If you have an important meeting, you […]

Search engine optimization for WordPress – The ultimate guide

  You can either pay for clicks or build your site so that customers find it themselves. With WordPress, you have an excellent tool at your fingertips. In this article, I’ll show you how to do search engine optimization for WordPress. You don’t feel like it? Then we will be happy to help you with […]

My homepage does not appear on Google – what can I do?

Your homepage does not appear on Google, even though it is accessible via the direct URL? In this article, you will find out what steps are necessary for your site to appear in Google search results. Help, my homepage does not appear on Google! Google is a search engine that searches the entire Internet for […]

Why is it worth keeping the website technically up to date?

Nobody (except perhaps the mayfly) ages faster than an IT system. A website is an IT system. By way of illustration: In addition to new functions, security loopholes are constantly being fixed and compatibility with other devices ensured. However, backwards compatibility is sometimes lost as a result. Certain functions are no longer offered (or in […]

To the right content – Part 4 – SEO

Last but not least, the topic of “SEO”. The grab bag of “web design practices”. In parts 1, 2 and 3, I looked at the creation of text and images. The last part is about how this content can be optimally prepared for the Internet. To do this, we need to briefly clarify the term […]