Wix, Squarespace and Jimdo are much cheaper
You are thinking about creating a website and come across offers such as Wix and Squarespace. These modular website systems promise a simple and cost-effective solution. But are they really as good as they sound? In this blog post, we look at the advantages and disadvantages of these platforms. Costs and entry options Squarespace offers […]
First steps to advertising on Google
Google processes 40,000 search queries per second. This corresponds to around 3.5 billion search queries per day. With every search query, Google sells the opportunity to place advertising. Advertising that you can book. While SEO is used to achieve a good ranking on Google without money, you can use Adwords to buy these good rankings. […]
The elements of a good website
Before you give any thought to the quality of your website, the goal of the site must be clearly defined. Whether revising an existing page or building a new website. The following criteria contribute to the overall quality of the website and should be checked regularly: Design & Layout Consistent fonts and matching colors. The […]
Small companies and tradespeople can also advertise online
Thanks to the Internet, even small companies and craft businesses can make advertising available to a wide audience in a very targeted manner. Online advertising is targeted, cost-effective and, above all, “monitored”.
Basic content elements of a website
There are some basic content elements that can be found on websites. This list is by no means exhaustive. Nor does it make sense to assess all of them, but it is important to weigh up exactly which elements help to achieve the goals most quickly and efficiently. Text and image. The core of most […]
Why every website needs a goal
A beautiful design alone does NOT make a good website. In order for the quality of a website to be assessed, there must first be a goal. The website can then be designed accordingly based on the objective.
Security is also important for small sites
Security is not just something that concerns banks and online stores, but must be taken seriously by every website operator, but there is no need to have any illusions. If someone really wants to break in, they will succeed, but at least standardized bot attacks can be easily fended off by anyone.
Why does a craftsman need a good website?
Hopefully every craftsman will ask himself this question? Why do I need a website? After all, I carry out my craft with my hands. Perhaps there is even a certain aversion to the Internet? The Internet is also becoming increasingly important for tradespeople. There are now online platforms for finding tradespeople (as […]
What does SEO mean?
The question \”What does SEO\” mean is easy to answer: SEO comes from the English and stands for Search Engine Optimization. SEO = Search Engine Optimization That already answers the question and the post is actually finished. However, I would like to expand a little at this point. […]
Responsive design
Responsive design” refers to a website design that looks good on both small (mobile) and large (desktop) screens without having to program two extra pages. But let’s be slow: why all this at all? According to Comparis, 4.9 million Swiss people own a smartphone (i.e. a phone that is suitable for surfing the net). This […]
